Connection

Science Over Sentiment: How UX is Driving Today’s EX

Episode Summary

The design of the applications your business relies on can make or break your employee’s focus, productivity, and day. When you use thoughtfully designed, elegant tools, you provide the best opportunity to get the job done. But what does it take to bring an optimal employee experience (EX) to life? Today’s user experience (UX) design process is a rigorous approach aligned closely to the scientific method. In this episode, Robert Murphy is joined by RingCentral’s Vice President of User Experience, Michael Peachey, to discuss the four principles designers use in order to make the most of our digital interactions. Learn how designers: * Develop the spark of an idea into a working concept * Understand and articulate the real problem * Eliminate the role of ego in projects * Develop a testable hypothesis